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Time to shine: how to build your brand online

Updated: Feb 6, 2021


Building an online best way to build your online brand is more important than ever and the best way to do it in today's market is to connect with your audience on a personal level.


Discover the purpose of your brand. Research your competitors' brands in your industry. Determine the target audience of your best way to build your online brand. Create a best way to build your online brand concept. Outline the key features and benefits your brand offers. Create your unique brand voice. Let your brand personality shine.


One good way to build a strong personal logo online is to find out what is currently a Google yourself .Check what is happening.


Usually, online marketers use the display network to create brand awareness. Personal best way to build your online brand should be a priority for everyone. It requires consistency, dedication and work. Many marketers consider blogging the best way to build a brand and they also use social media to build a brand. your brand i.e twitter, facebook, instagram, pinterest, reddit, etc. Communication is key to building an online brand.



Going public with your company profile gives you the ability to reach a wider audience. Millions of online users can now reach your website. This doesn't happen overnight, but the potential is greater than spreading the word. offline.This factor alone is usually enough motivation to create an online presence for your business.

likes:free advertising, build trust, brand building


The internet isn't perfect and relying on digital marketing alone isn't the best idea.Even if downtime is rare, there are times when it crashes or slows down. Use a good hosting company with reliable uptime. Make sure your website loads quickly to avoid a drop in your ranking.

dialikes: spam, negative reviews, competition,


All right, guys. Let's talk a little about how to build a brand online. A brand is the ultimate competitive advantage in your company. It will enable you to be successful and to have success for many years to come. Five years, ten years, twenty, thirty, forty, fifty years and beyond, building a brand can help you achieve long-term success and success. The challenge now is that many business owners are focused on building a business rather than a brand I don't have the brand building mentality and unfortunately the statistics are that within ten years 96% of businesses fail. Half of them are gone within the first year. 50% drop. It is 80% within five years. Within ten years, 96% of companies fail in the long term. I think a lot of people out there looking to make money online want passive income, which is perfectly fine. However, you definitely can approach that with the mentality of creating and selling a product or service, not building a brand, and the net worth of assets it can offer in the long run. The challenge here is that any product or service you create today will at some point be irrelevant or out of date. Because the truth is that the world is always changing. It is constantly evolving. Every product you create or sell that solves a problem or meets a need, there are other people creating new products and services they find better ways to solve other people's problems and solve problems, improve things and services to make them better and better. It is very rare to see a product that has lasted for the past fifty years. With all the changes that have occurred because there is always bee n better solutions over time. How many brands have you known in the same way for fifty years? There are many more, because a brand gives you the ability to sell products and services under that brand, and as the world changes, you can continue to prosper because the brand has the value and the products and services do not. I remember Steve Jobs, reading about him, had a great story. He asked his team. He said, "Guys, what business are we in?" His team said, "We are in the business of selling computers." Steve thought about that and said, "That's not the business we should be in." He said, "The business we have to be in for the long term is connecting people to their passions." Sure enough, Apple, the biggest company in the world, the biggest brand, they have had many different products over the years. They started with the computer, the Mac Book and everything, and they grew from there, and because they recognized that, the Mac Book and all the other products that they have are 15% of their business. Do you know what 85% of Apple is? What are their products and their business? The iPhone. Even this iPhone 7 that I will have here in ten years will be an obsolete product. In ten years no one will buy the iPhone 7 because better and better solutions are made available. Very important to understand. Very important for realizing why building a brand is important. Because by building a brand, you can introduce products and services under it. Apple when they launch a new product I don't care what it is, Apple could launch anything they want. People are going to queue up for hours and hours in front of the Apple Store to get their hands on this product because they feel like there is an emotion associated with Apple. What is a brand? The way I define a brand is a name, a name that a large number of people recognize and associate with an emotion. That's all a brand really is. It is just a name that, hopefully, you have registered in some way, because that is, you want to protect that name that you have, but it is a name that a large number of people recognize and associate emotions. Think of the biggest brands you know, Coca Cola, Apple, Microsoft. There are makes of cars from Ford and Honda, Toyota, etc. There are many different brands and if you look at them you will see how many products innovate year after year, and innovation can help you achieve long term success. Building a brand, people, one of the most important things. When I built my website, my focus was on creating a blog and YouTube channel and posting content to attract people and make a name for my brand. Then I was finally able to create products and services under that brand, and some of the products I have created have evolved over the years. The brand is really the value in my business. It's not the products I have, it's the brand equity. The name, the feelings that people associate with my brand. That's the key, guys. They have to develop it. That must be your mindset in your business, and you are going to have that long-term focus, because the people I know who make money online, they are just in it just to sell a product, make some money. Brilliant. They can make some money, but how long is it going to last? What you don't realize is that there are a lot of people who are making money online, and only making money for a short period of time. I'm in it, and I hope you are also building a business that can continue to grow as time goes on, and make more money as time goes on, and be sustainable. Because, if you're going to put your work, effort, time, energy, money, passion into something, and then you better be at it for the long haul. I don't know why you would. You want to do anything in the short term, right? You want to always think long term and build something, build an asset that has value. I know a lot of people out there, they just find a trick, a gimmick, a loophole, a strategy that is not about building a brand. Sure, they make money out of it, but when things keep moving and changing you have to start over, right? They need to come up with a new trick, gimmick, or strategy that they need to find in order to always stay on top. The brand gives you a competitive advantage over the long term and by building a brand other people cannot compete with you either. Why Is Someone Spending $ 4,000 on a Louis Vuitton Wallet? Right? What if you could buy another wallet that is just as functional and practical for $ 20? The brand equity that people associate with it. It gives them an incredible edge in the market that other people cannot compete with Louis Vuitton. There is a lot I could say about brand building, but most of the ways you could do it online. There are actually many different ways, but I think one of the most important and valuable ways is in content creation. Content is one of the best ways to build a brand because content and information is created either in videos, articles or on social media by creating content and giving it away and adding value to other people, which will be what people will do for You attract. You will also attract people who will enjoy and receive your content, and benefit from it, and they will associate the value, benefit it will get to your brand. Right? This is how I build my business. I create content, and we live in the content age by the way. When you watch online, content is available online. You go to your Facebook feed, what do you see? Content, videos, articles, pictures, that's all content. Right? You go to Google, you do a search, what shows up is content, you go to Instagram, what shows up is content, Snapchat, Periscope, all content, there are many different forms of content, but content is king, you should always remember You have to be a content creator in your business, which means you have to post articles, videos, every business must have a blog. If you want to do YouTube, you can do it too. You can make a podcast. There are many different ways to do it. Instagram, Facebook, Twitter, etc. Deliver content this way. Interest. There are many different platforms on which you can create and share content. In creating value, people associate emotions with it and they will trust you and follow you. You will enjoy what you have to share. Then when you bring products to market or recommend a product or whatever it is, people will buy from you. because they like, know and trust you. They are more likely to buy from a brand they recognize and associate with emotions than no brand at all. When you sell on Amazon, a physical product, Why should people buy your product from you instead of someone else? Well, one of the reasons that gives you an edge is your brand, and when creating content, sharing and helping people in that way, there can be two different products. Someone is going to buy you more than the other person, because they know you, they like you, they trust you, right? More than the other person, it may be a similar product that they know nothing about. it is one of the best ways to build a brand. Blog, YouTube, everything again ... I think you should do everything in business. I mean I don't know why you wouldn't. Most of the online content today is video. If you look at Facebook, your Facebook you will see a lot more videos than anything else. Snapchat, Periscope, Facebook video. Video is great. In fact, I've heard and read that in ten years' time 90% of online content will be video. I have to adapt. You have to evolve. Make a video. If you feel uncomfortable in the video, you have to get over it. It's okay. I mean, kids are growing up with video today, and I see fifteen-year-olds who are in love. Where here, you are thirty, forty, fifty, sixty years old, and you are not willing to change and adapt to how the world is, to what people want and what they want. changes. You have to adjust with it. If you don't change or evolve, you will be left behind. As Charles Darwin says, "He is not the strongest of the species nor the most intelligent the one who survives. It is he who is the most adaptable to change. "You have to adapt to change. You have to ... We live in a world of transparency. That's what social media is, guys. It's people sharing. Sharing. Sharing" themselves, their lives, what they're doing, and so on. , and again, that will give you a huge advantage if you can adapt too. Okay, creating content is key. In another way, I mean essentially what big companies do, Coca Cola, for example. They also create content, but they put their content on television, right? They have ads and commercials, and what they do is try to evoke emotion in some way to associate that with their brand. For example, Coca Cola years ago, they took Michael Jackson. They had it in a commercial. Michael Jackson, many people associate a lot of positive emotions with his music, and they associate that with Coca Cola. Big brands go after celebrities to endorse their products. Because then they can use the value of their brand to help build their brand, to represent their brand, so there are things that these big corporations do. These big brands do that. They have a very mainstream product that can really appeal to the masses, so there are things they can do that may not be as relevant to you, but in terms of online, creating content is the way. That's what I focus on. This is how I built my business. Even if you're publishing books online, on Kindle, I don't care what business. I believe that all businesses can benefit from content. I don't know.By creating it, you can attract people and again promote a book, promote a product, promote whatever, whatever can meet the person's needs or can benefit from it. brand, guys. Create content. That is what I focus on. If you look at my business, that's where I spend most of my time doing. It is one of the most important skills, I think, that you could have in your business that I would not outsource. I would learn to improve and master it, because as time goes on you will improve your ability to create content, that will give you a great advantage and help you save a lot of money too. you can build a brand if you have other content creators, sure. I know bloggers who have guest posters and contributors on their blog. You watch CNN, right? These news channels and things like that, these news websites, or Wikipedia, all based on contributors. Journalists contribute to CNN. Wikipedia has tons of different contributors to that. You can build a brand without having to create the content yourself. You can outsource content, but again, quality content will be more expensive, or you could bring in content creators and build a brand that way. Many ways to do it. That is what I have done. That is what I focus on. That is what I try to teach and help people understand. Hope you enjoyed this post. Again, the mindset of building a brand is very important. Leave a comment below. They lift the thumb up. I will see you in the next post. Take care

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